SMART Advocacy

WHGI Platform for Investment

SMART Advocacy

SMART Advocacy is a Disciplined, Proven Advocacy Approach to Build Momentum and Fuel Progress

Discover the transformative potential of SMART Advocacy, a methodology that blends discipline and adaptability to ignite momentum and yield tangible outcomes. At its core, SMART Advocacy thrives on simplicity by pinpointing immediate advocacy openings and the key decision-makers poised to enact change. Embodying collaboration, SMART Advocacy orchestrates a synergy among advocates and allies hailing from diverse domains. Together, they cultivate transformation and sustain progress through a unified approach.

SMART Advocacy Empowers Change

The crux of SMART Advocacy centers on those who hold the reins of influence—the decision-makers. These are the individuals uniquely positioned to translate well-prepared champions’ appeals into action. The approach equips advocates to intuitively gauge the precise information and insights pivotal for persuading decision-makers that embracing a specific course of action aligns with their objectives as well as yours.

Unlock the art of SMART Advocacy to empower change, drive results, and forge a path to shared success.

Connected WHGI Global Program

WHGI’s Policy, Advocacy, and Community-building Global Program prioritizes country-led collaborations to promote evidence-based policies and programs.

SMART Advocacy is a disciplined yet flexible approach to build momentum and deliver results. Its power is rooted in its simplicity—identifying near-term advocacy opportunities and the decision-makers who can act on them.

SMART Advocacy is a collaborative process that brings together advocates and allies from different backgrounds to create change and sustain progress.

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